8 design tips to catapult your creations to stardom

6 minutes
Written by: Natalia De la Peña Frade
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Sometimes, with all the hustle and bustle we fail to notice the simple changes that could make our lives much easier.

It’s happened to me plenty of times. For example, when I started learning marketing, I worked with a laptop, sitting on any old chair in my kitchen. I didn’t even have a mouse; I used the touchpad of the laptop. And it didn’t occur to me to stop and improve my working conditions until tendonitis struck and I had to do just that. 

Do you work in design? We’ve written this post to help you discover new ways of doing things that’ll make your daily life easier. We’re going to share 8 design tips to save you time, effort, and headaches.

And I haven’t just pulled them out of the air! Joining me on this post is Pau, Genially’s Brand Designer, who knows what she’s talking about when it comes to design. So these are professional design tips.

Pau shows us the Genially features that will help you the most if you work in design; the ones that will most enhance your creative work. These are just some of the things you can achieve with Genially:

1. Create interactive content with ZERO programming skills required

The ability to create interactive content without any programming knowledge opens you up to a world of possibilities. You’ll be able to turn any design into a communication experience with just a few clicks, and without having to depend on anyone else!

An interactive genially is a little bit like an interdimensional portal; the point of contact between different content, which may or may not be on the same platform and be displayed in any format. You can make any element of your genially clickable and lead to a window with more information, another page, or a website.

And why do this? Interactivity allows you to present information in an innovative and super visual way. Why create a flat image when you can create an amazing experience? You’ll add enormous value to your work without needing to invest much time at all. I’m sure your clients will notice! The following example will give you an idea of what you could achieve:

2. Create animation effects without breaking a sweat

If you take a moment to check out the animation section, in just a few minutes you’ll have it all down. You can choose between loads of different effects and adjust their speed and duration. What do you think of this example?

You can also play with layers and edit when you want them to appear on screen in order to give the impression of depth and movement. Check it out:

There’s a whole world of possibilities. With just a bit of your creativity, I’m sure you’ll make great things. 

3. Make stunning proposals that sell themselves

When you’re responding to an order from a client, present your proposal in a genially. That way you can make it interactive and much more attractive and visual than any other format. Interactive content surprises and engages, and your project will sell much better. Try it!

4. Make making microsites a piece of cake

A genially can work like a microsite; it’s one of the navigation options between pages. This means you can create a presentation that looks almost like a website but much, much more easily and without the need to pay for hosting or a domain. You can do this simply by editing the navigation mode, with just one click.

Imagine you’ve been asked for designs for a seasonal promotion, or to present a product or event, for example. You create a microsite in Genially, send the link, and that’s it! Nobody will know if it’s a genially or a new website.

Even if you already have a website but it’s a bit too simple, or you want to complete or expand the content but without the hassle, you can embed a microsite you created in Genially. Quick and easy. Your interactive microsite with animation effects has got everything you need to succeed. Another victory!

You might also like this post: Design Thinking: The methodology for successful innovation

5. Boost your visibility with the Genially + Behance integration

Did you know you can insert your geniallys in Behance? Everything you create in Genially you can also display on this platform, maximizing your visibility.

With a bit of creativity and imagination, you can create spectacular geniallys in just a few minutes and show them off in your project, even animated videos.  You’ll inspire your community and strengthen the visibility of your project.

If you want to make the most of the Genially-Behance integration, you can also insert your Behance projects in a genially. Imagine, one genially can contain your projects from Behance and from other platforms too. Which brings us to the next point…

6. Create an amazing interactive portfolio

As I was saying, a genially can include content from various platforms, so the person who’s viewing it doesn’t have to exit your creation to consume the content.

Another advantage is that you can share it with a simple link. And you know the best part? The link to your genially never changes. Even if you update your portfolio over and over, the link will always show the latest version. So practical! Because, as you know, a portfolio is something that you do have to update all the time (even though it’s a bit of a pain). If you had to send the updated document around to everyone every time you edited it, you’d never get anything done!

This example will give you an idea of what you can create with Genially. Inspiring, right?

Another way to create a stunning portfolio is the Genially social profile, the feature that allows you to create a page where you can display and share all your geniallys in one place, with no storage limits!

You can personalize it with a photo, description, and links to your social media profiles. And when you include all your great interactive designs, you’ll have a spectacular portfolio.

7. Create social media content in a flash

Genially is also very useful when creating content for social media. When you want to create content from scratch, in the ‘Blank creation’ option you’ll find all the perfect sizes for your images for the different social media. You just choose the size you need, click, and start creating. You don’t have to worry about the ideal dimensions or do any prep, just give free rein to your creativity.

And, geniallys can be integrated into your posts on lots of social media. If you insert a genially in a Twitter or Facebook post, you’ll see that it maintains all its interactivity and animation. Your posts will look awesome!

8. Enjoy all the benefits of the cloud… There are lots!

Among the many benefits of the cloud is the ability to share your creation with a simple link, that changes are saved automatically, and that you can forget about big, heavy files!

Neither you nor the people viewing your creations will have to download anything. You won’t need to keep an eye on whether or not the WeTransfer you sent has been downloaded before it expires. You won’t have to compress files or send things again and again any time you edit something. Do you realize the time and headaches this will save you? I told you: Pau is a genius ❤️

So, feel like trying one of these free design tips?

Natalia De la Peña Frade
Natalia De la Peña Frade
Content creator: I try to write things you like to read
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